Ways to Grow Videos
A video library of
money-making ideas
Each of the video tapes listed below describes alternative products and enterprises that can be money-makers for small-scale farmers. Each video program looks at the resources, labor, management, and production and marketing skills required for success. Challenges as well as advantages are discussed. The views expressed by farmers and specialists are realistic and informative, and provide enough information for a farmer to decide whether or not to pursue the enterprise further.
Ordering information is included at the bottom of the page.
Commercial Catfish Production
Farm-raised catfish have climbed into the Top 5 in seafood. The
only seafoods more populuar with American consumers are tuna, shrimp, cod and Alaskan
pollock. But there's more to "aquaculture" than throwing fish in a pond. Profit
potential from local restaurants, processing plants, fish-out ponds and other markets
makes aquaculture appealing.
Program length: 13 minutes, 35 seconds.
Commercial Rabbit Production
Rabbit is a low-fat, high-protein meat. Americans eat 30 million
pounds of rabbit each year, and demand is growing. Rabbits are ideal for small farms,
because they require little space. In addition to meat processors and fur brokers, rabbit
producers may also sell the animals to medical research facilities and as pets.
Program length: 11 minutes, 16 seconds
Commercial Vegetable Production
There is constant consumer demand for fresh vegetables, but there
are also labor and management demands to consider. Farmers who can meet the demands can
make a handsome profit on only an acre or two.
Program length: 12 minutes, 40 seconds
Direct Marketing for Small Farmers
This video takes a look at farmer's markets, roadside stands,
pick-your-own and other marketing strategies that can increase a small-scale farmer's
profit margin. But farmers need to realistically evaluate their skills and resources
before they take the plunge into direct marketing.
Program length: 10 minutes, 30 seconds
Growing Brambles
The primary bramble crops are blackberries and raspberries, and
farmers looking into either crop will find a broad assortment of cultivars, encounter many
production and marketing considerations, and face a number of challenges. Nonetheless,
because of the great many types of blackberries and raspberries to choose from that North
Carolina, farmers from the coast to the mountains can find something suited to growing
conditions on their land. Successful brambleberry crops give farmers a good return on
investments.
Program length: 17 minutes, 29 seconds
Growing Forage Crops
With hay now ranking as the third leading crop in the U.S. (only
the nation's $23 billion corn crop and $12 billion soybean crop are ahead of its $11.8
billion hay crop) there is plenty of room for small-scale farmers in the forage crop
industry. Quality hay and silage can be quite profitable, and forage crops also improve
soil fertility and help control erosion.
Program length: 14 minutes, 55 seconds
Growing Greenhouse Tomatoes
Greenhouse production of tomatoes and other vegetables is
particularly well-suited for farmers without extensive landholdings. Plastic and other
low-cost construction materials have reduced the price of greenhouses to make this type of
growing an appealing option, especially for farmers with tools and basic construction
skills. However, greenhouse production isn't for everyone. Close monitoring of crops is a
production requirement, and marketing is also time-consuming.
Program length: 12 minutes, 46 seconds
Growing Landscape Ornamentals
The market for ornamental landscape plants is immense. According
to a Gallup survey, Americans spent $13.5 billion on residential lawn and landscape
services in 1994, and a substantial amount of that went for ornamental plants. There's
also a heavy demand for ornamental plants and trees for use in landscaping highways and
commercial properties.
Program length: 14 minutes, 50 seconds
Growing Shiitake Mushrooms
Flavorful shiitake mushrooms are a longtime Oriental delicacy and
are becoming more common in restaurants and grocery stores in the U.S. Although consumer
popularity is spurring production, demand for shiitake mushrooms is still ahead of supply.
Shiitakes are grown on cut logs, so many small farm operators will find they already have
the timber stand and sawing equipment necessary for shiitake production.
Program length: 13 minutes, 18 seconds
Know Your Market First
Often, small-scale farmers plunge into a new crop or enterprise
without doing their marketing homework first, and the penalty can be severe. Inadequate
market research and planning probably cause more alternative enterprises to fail than
diseases, insects and natural disasters. Athough there are several approaches to market
research and planning, each approach has key components which can't be negelected or taken
lightly.
Program length: 13 minutes, 48 seconds
Meat Goat Production
Goats adapt well to various climates and, although the "tin
can diet" is a myth, goats will feed on grasses, shrubs and leaves which other
animals won't touch. A successful meat goat operation requires knowledge of breeding and
genetics, and animal health and husbandry. Another requirement is the patience to locate
the correct markets, which often are not as accessible as markets for other livestock.
Program length: 11 minutes, 15 seconds
Sweet Basil: The Culinary Classic
CHEFS at gourmet restaurants have long known the secrets of basil
and other herbs, and now the secrets are out. More herbs are being used in home-cooked
meals, and consequently, basil and other fresh herbs are starting to appear in grocery
stores. This video provides an overview of the market for herbs, and describes the basics
of production.
Program length: 16 minutes
Woodlot Management
Many farmers have a few acres of forestland, and when properly
managed, these timber stands can contribute to farm income. Proper management includes a
basic understanding of both an unconventional marketing process, and harvesting
techniques, which are also beneficial to the environment and the aesthetics of the land.
Program length: 14 minutes, 35 seconds
Commercial Vegetable Production
There is constant consumer demand for fresh vegetables, but there
are also labor and management demands to consider. Farmers who can meet the demands can
make a handsome profit on only an acre or two.
Program length: 12 minutes, 40 seconds
Intensive Growing Techniques
This video provides an overview of drip irrigation, plastic mulches and utilizing greenhouses to extend growing seasons, a practice which creates a crop ready for market before or after other producers.
Each video in the 15 video Ways to Grow series is available for $10 (cost includes postage and handling) from the North Carolina A&T State University Cooperative Extension Program.
To place an order or make an inquiry, please contact Alice Pennix , North Carolina A&T State University's Cooperative Extension Program.