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1. Which best describes your business?

 

Retail Chain
Supercenter
Food Service Distributor
Broker

2. Job Title (check one)

Owner/CEO/President
VP/GM/Director
Buyer
Merchandiser
Manager
Sales/Marketing
Other

3. In the past, did your company purchase mushrooms?

yes
no (If no, why? Check most important reason)
Customers not interested
Can't find a supplier
Have the display space
Poor quality
Other (list)

4. What type or varieties of mushrooms have or do you purchase?

Button
Shiitake
Oyster
Portabella
Maitake
Hemimatsutake
Monkey's Head

5. Approximately how many lbs. of mushrooms have you purchased in 2001?

Button
Shiitake
Oyster
Portabella
Maitake
Hemimatsutake
Monkey's Head

6. What size mushroom containers do you prefer?

Bulk (10 lbs. and up)
8 oz.
1 lb.
Other

7. What type of label do you require on packaged mushrooms?

PLU
UPC
None
Other

8. Which varieties of mushrooms do you think will increase in demand over the next 5 years?
(Check as many as you think will increase)

Button
Shiitake
Oyster
Portabella
Maitake
Hemimatsutake
Monkey's Head

Others (list)

9. Which varieties of mushrooms do you think will decrease in demand over the next 5 years?
(Check as many as you think will decrease)

Button
Shiitake
Oyster
Portabella
Maitake
Hemimatsutake
Monkey's Head

Others (list)

10. Would you purchase North Carolina grown mushrooms if available?

yes
no

11. If yes, what varieties?

Button
Shiitake
Oyster
Portabella
Maitake
Hemimatsutake
Monkey's Head

Others (list)

12. How would you describe the demand for specialty mushrooms with your customers?

Demand is growing
Demand is remaining the same
Demand is declining